Claudia Graham: Market Access & The Reimbursement Roadmap
It has been said that it takes an average of 4.6 years and tens to hundreds of millions of dollars to get a medical technology through R&D, Regulatory, Manufacturing, and Clinical Research before it is successfully commercialized and sees wider acceptance and adoption. That is a very long lead time and hundreds of thousands of hours of hard work too.
So why do Medtech companies miss the Market Access question?
Join us as we have a discussion with Claudia Graham on how companies can think differently, scientifically, and strategically to bring great technologies to patients sooner. Claudia Graham is a former Senior Vice President, Global Access at Dexcom; and has 20 years of experience in medical device market access, marketing, and product development.
OTHER MEDTECH RADIO EPISODES
- Leadership Spotlight
- Marketing & Product Development
- Professional Development
- Women in MedTech
- Young Professionals